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20 Best Generative AI Tools In 2024

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Best Generative AI Tools

Staring at a blinking cursor, waiting for inspiration to strike for your next creative project, can be frustrating. Whether you’re trying to write engaging marketing copy, come up with new ideas, or create amazing visuals, the creative process often feels like a tough climb. 🧗

But what if you had a secret weapon? 🤔

A tool that could spark your creativity, streamline your work, and save you time. That’s where generative AI comes in. 😀 This exciting technology is changing how we create content, design, and solve problems in 2024.

It might sound like science fiction, but AI assistants can now write like seasoned professionals and create photorealistic images from your ideas. This list, based on personal experience and thorough testing by our team, reveals the top 20 generative AI tools you can use today.

🔑 KEY HIGHLIGHTS

  • Generative AI is a deep-learning model that uses AI to create new content, such as text, music, audio, images, videos, and more. 
  • Among the 20 Best Generative AI Tools In 2024, some of the best AI tools are Jasper, Shortwave, Wondershare Filmora, ChatGPT, and many more. 
  • When selecting the best generative AI tools, you must ensure their versatility, high-quality output, user-friendly interface,  underlying technology, and many more. 

What are generative AI tools?

Generative AI is an artificial intelligence technology that can generate new content, such as text, images, videos, and synthetic data, based on patterns learned from training data. This tool utilizes advanced techniques like transformers, generative adversarial networks (GANs), and many others to generate high-quality outputs in response to prompts.

Generative AI tools, like ChatGPT and Jasper, are rapidly used across various industries for software development, healthcare, finance, entertainment, and more applications. Hence, the applications of generative AI tools are endless, whether for writing SEO-optimized content, video editing, or creating engaging social media posts.

These tools allow users to input prompts and generate content to assist with writing, research, coding, and design tasks. Hence, Generative AI is a technology that can generate new versions of content, strategies, and designs by learning from large repositories of original source content. 

What things make the best generative AI tools?

The best generative AI tools typically share several key characteristics:

  • Versatility: The best generative AI tools provide various functionality to resolve diverse challenges. This includes generating text, images, videos, music, and websites. The best generative tools, like ChatGPT, DALL-E, and GitHub Copilot, provide versatility and support multiple applications across industries.
  • High-quality output: The success of a generative AI tool depends on the quality of its results. The best tools produce highly realistic and informative outputs that align with user needs. So,  Look for generative AI tools that deliver high-quality output. 
  • User-friendly interface: Great generative AI tools should be simple, load quickly, and be easy to use, even for non-technical users. All elements of tools should be built according to the principles of elementary logic. Tools like Jasper and Dorik have better user interfaces and a perfect user experience.
  • Underlying technology: Many generative AI tools utilize advanced language models and multimodal models trained on massive datasets. Knowledge of this model with a tool provides insights into its capabilities and potential limitations. So, you must check the technology level underlying multiple applications to select the best generative AI tools. 
  • Control and customization: While AI automates tasks, users still need control over the creative process. The best tools make it easy for users to refine prompts, tailor outputs, and guide the generative process effectively. Tools like GitHub Copilot and ChatGPT are the perfect examples that help to customize the AI’s output to their needs.
  • Ethical considerations: The rise of generative AI raises concerns about potential misuse, ethical issues, and the need for quality control. Responsible and ethical practices must be developed to ensure generative AI tools’ positive impact on society. Tools like Yellow.ai emphasize the importance of ethical use and operational efficiency.
📙 Check this out:  What Does Generative AI Mean for Your Contact Center

Best generative AI tools: At a glance

CategoryBest for 
JasperAI writing generatorsMarketing efforts
ShortwaveAI writing generatorsMaintaining brand voice
AnywordAI writing generatorsEmail assistance
Wondershare FilmoraAI video generator toolsAI video editing 
RunwayAI video generator toolsCreative videos
Adobe PhotoshopAI image generator toolsAI-powered editing
DALL·E 3AI image generator toolsEase of use
MidjourneyAI image generator toolsHigh-quality results
SunoAI voice and musicCreative text-to-audio results
ElevenLabsAI voice and musicVersatile assets
TomeAI presentation appsAI-powered analysis
Beautiful.aiAI presentation appsDesign automation
ChatGPTAI chatbotsVersatility
Zapier ChatbotsAI chatbotsCustom-made chatbots
ClaudeAI chatbotsGreat writing quality
Zapier CentralAI chatbotsAutomating your work
PicoAI app buildersAutomated app building
Microsoft Power AppsAI app buildersCreating foundations
WixAI website buildersAutomated website creation
FramerAI website buildersAI-powered design

20 best generative AI tools to pick in 2024

Let’s see the list of the top 20 generative AI tools that are changing technology in the present and future. 

We’ve categorized this list of the best generative AI tools of 2024 into sections to facilitate easy navigation. You can quickly locate the right one that fits your interests and needs. 

The best generative AI tools for writing and editing

1. Jasper

Jasper generative ai tool

Jasper is a versatile AI writing assistant designed to aid in content creation for bloggers, marketers, and businesses. Due to its user-friendly interface and extensive capabilities, it is becoming popular among companies looking to streamline their content creation workflows. 

An outstanding feature of Jasper is a Brand Voice tool. This tool analyzes your existing content to capture the unique elements of your brand’s style, tone, and voice. It provides templates for different topics, including general writing, essays, product descriptions, SEO writing, and more for better flexibility. 

Key Features

  • Automated Text Generation
  • ‍Analytics and Insights
  • Brand voice tool

💰 Pricing

  • Creator: $39/month/seat
  • Pro:  $39/month/seat
  • Business: Contact a sales team 

2. Shortwave

Shortwave generative ai tool

Shortwave is an AI-powered email client designed to enhance email productivity and organization. It integrates directly with popular platforms like Google Docs, Notion, and Confluence, allowing you to edit and collaborate on content within their existing tools.

Shortwave’s unique features include AI-powered email search. It is best suited for individuals and teams that manage large emails and need tools to streamline their email management, writing, and organization. Enhance your productivity with AI-driven tools for writing, searching, scheduling, and beyond. 

Key Features

  • AI-powered email Search
  • Smart notification
  • Security

💰 Pricing

  • Personal: $7/user/month
  • Pro: $14/user/month
  • Business: $24/user/month

3. Anyword

Anyword generative ai tool

Anyword is an AI-powered copywriting platform trusted by over 1 million marketers, designed specifically for enterprise marketing teams. It provides marketers with high-quality, engaging content. It can help you generate high-converting marketing copy, product descriptions, website content, and even social media posts.

The platform provides a free trial, allowing you to try their AI copywriting tools without commitment. This tool contains Natural Language Processing (NLP) and machine learning techniques to increase your posts’ reach and engagement.

Key Features

  • Performance Prediction
  • Templates and Integrations
  • Campaign Segmentation

💰 Pricing

  • Starter: $39/user/month 
  • Data-Driven: $79/user/month
  • Business: $349/user/month
  • Enterprise: Contact the sales team

The best generative AI tools for video generation 

4. Wondershare Filmora

Wondershare-Filmora generative ai tool

Wondershare Filmora is a simple yet popular video editor platform that allows you to edit video and music on Windows using AI. It produces high-quality videos that are easier for professionals and beginners and offers AI-powered editing tools for better flexibility. 

Filmora’s built-in editing features simplify video creation into a few straightforward steps. Experience the robust capabilities of the Filmora video editor with a free download. With its AI-powered templates and effects, users can quickly create professional-looking videos without extensive editing expertise. They can also reduce the time and effort required for video post-production. 

Key Features

  • Motion tracking
  • Transitions
  • Audio and color edition

💰 Pricing

  • Cross-platform monthly: US$9.99 /month/user
  • Cross-platform Annual: US$29.99 /year/user
  • Perpetual: US$49.99/month/user
🔥 Related: 15 Best AI productivity tools to Enhance Workflow 

5. Runway

Runway generative ai tool

Runway is an intuitive AI-powered video generation tool that allows users to easily create high-quality videos. It facilitates many features, including text-to-video generation, AI-powered video editing, and adding AI-generated elements like characters, backgrounds, and special effects.

Wherever you are in the beginning or production process, Runway’s full suite of creative AI tools will be best for you. Due to its capabilities and user-friendly design, this video editing tool is quickly becoming a go-to choice for anyone looking to generative AI video production in 2024.

Key Features

  • Generative AI Tools
  • High-Resolution Image Synthesis
  • Research and Innovation

💰 Pricing

  • Basic: Free forever
  • Standard: $12/user /month
  • Pro: $28/user /month
  • Unlimited: $76/user /month

The best generative AI tools for Image Generation

6. Adobe Photoshop

Adobe-Photoshop generative ai tool

Adobe Photoshop is an AI-powered image generation software application developed and published by Adobe for Windows and macOS. It facilitates the features of editing and composing raster images in multiple layers and supports masks and several color models.

You can create breathtakingly realistic images using the latest generative AI capabilities, including the advanced Generative Fill feature powered by Adobe’s new Firefly Image 3 Model. It is available in various versions, including Photoshop CC, Photoshop Elements, and Photoshop Lightroom. It is one of the most popular photo editing tools for designers, photographers, and creative professionals use.

Key Features

  • Color balance
  • Clone Stamp
  • Pattern Stamp

💰 Pricing

  • Basic: US$22.99/mo

7. DALL·E 3

DALL·E-3 generative ai tool

DALL·E 3 is one of the most advanced and versatile generative AI tools for image creation. Developed by OpenAI, it stands as the best AI image generation technology for modern business. It utilizes a Generative Adversarial Network (GAN) architecture consisting of a generator and a neural network.

This model is trained on a large dataset of images and text, allowing it to understand and find patterns in textual and visual information. It provides a free version with limitless access to generating Dall-e images. You just have to enter a prompt, and the images will be generated.

Key Features

  • AI-driven presentation generators
  • AI slide editing
  • custom templates and image expansion

💰 Pricing

  • Free: free for forever
  • Plus: $20/user/month
  • Team: $25/user/month
  • Enterprise: Contact the sales team

8. Midjourney

Midjourney generative ai tool

Midjourney is a generative artificial intelligence program and service that creates stunning images from text prompts. Its ability to generate highly detailed and realistic images has gained popularity. Unlike other AI art generators, Midjourney is a self-funded and closed-source company. 

Midjourney is also noted for its ease of use. It can be accessed through Discord and accessible to a wide audience. The tool is perfect for creating visual aids educational materials, and enhancing presentations. 

Key Features

  • Artistic style
  • Outpainting
  • High Image Resolution

💰 Pricing

  • Basic: $10/user/month
  • Standard: $30/user/month
  • Pro: $60/user/month
  • Mega: $120/user/month
👍 Read About 10 Best AI Transcription Tools to Try 

The best generative AI tools for voice and music generation

9. Suno

Suno generative ai tool

Suno is one of the best generative artificial intelligence music creation programs. It is designed to generate realistic songs that combine vocals and instrumentation. Suno’s commitment to safety and ethics ensures the responsible development of voice AI systems that benefit users and society.

With its ability to grasp context and maintain coherent conversations, Suno enables a new level of voice-based experiences. Suno’s flexible API and customization options allow developers to integrate its powerful conversational AI capabilities into virtual assistants, chatbots, games, and many more. 

Key Features

  • Exceptional Audio Quality
  • High-Quality Instrumental Tracks
  • Community Playlists

💰 Pricing

  • Free
  • Primary: $0.033/month
  • Pro: $0.016/month

10. ElevenLabs      

ElevenLabs generative ai tool

ElevenLabs is a software company that develops advanced text-to-speech (TTS) technology using deep learning. It was co-founded in 2022 by Piotr Dąbkowski, a former Google machine learning engineer, and Mateusz Staniszewski, an ex-Palantir deployment strategist.

ElevenLabs is an effective tool for anyone interested in creating high-quality audio content. It is widely used by video creators, YouTubers, game developers, podcasters, educators, and others. Once you sign up, you will automatically switch to the free tier before a subscription. 

Key Features

  • text-to-speech (TTS) tool
  • Instant Voice Cloning (IVC)
  • Projects for Generating Audiobooks

💰 Pricing

  • Free: $0/month
  • Starter: $5/month
  • Creator: $11/month
  • Pro: $99/month
  • Scale: $330/month
🎉 Related: 5 AI-Powered Tools For Analyzing The Voice Of Customer

The best generative AI tools for AI presentation apps

11. Tome

Tome generative ai tool

Tome is renowned as one of the best tools as an AI presentation app on the market right now, along with competitors. Using generative AI, Tome empowers users to facilitate visually engaging and dynamic presentations that attract an audience.

Tome’s advanced features include AI-assisted image generation, text refinement, and layout automation. With it, users can quickly generate outlines and presentation pages based on simple text prompts, which helps to save valuable time and effort.

Key Features

  • Templates
  • Video narration
  • Engagement Analytics

💰 Pricing

  • Basic: free
  • Professional: $16/month
  • Enterprise: Contact a sales team

12. Beautiful.ai

Beautiful.ai generative ai tool

Beautiful.ai is AI-powered online presentation software that helps you create stunning presentations in minutes. It allows you to create presentations, collaborate, and present from anywhere quickly and efficiently without requiring extensive design expertise.

The platform’s AI assistant can generate presentations based on simple prompts, including text, images, and layouts. Try using it to simplify your presentation approach, win pitches, reimagine reports, and get better work done daily.

Key Features

  • Animation
  • 3D imaging
  • Aspect Ratios and background removal 

💰 Pricing

  • Pro: $12/month
  • Team: $40/month
  • Enterprises: Contact a sales team

The best generative AI chatbots

13. ChatGPT  

ChatGPT generative ai tool

ChatGPT is an advanced  AI chatbot developed by OpenAI and launched in November 2022. This AI model uses natural language processing (NLP) to generate human-like responses to user queries. ChatGPT can understand and respond to various topics, from science and technology to sports and politics, making it a versatile tool for multiple applications.

It lets you get answers, find inspiration, and be more productive. It’s currently free to use. In February 2023, OpenAI launched a paid subscription version called ChatGPT Plus, which facilitates better-advanced features than free ones. 

Key Features

  • Natural Language Processing (NLP)
  • Chatbot
  • Multilingual Translation

💰 Pricing

  • Free: $0/user/month
  • Plus: $20/user/month
  • Team: $30/user/month
  • Enterprise: Contact the sales team
👋 You May Also Like: How To Use Chatgpt: A Simple Guide For Beginners

14. Zapier Chatbots  

    Zapier-Chatbots generative ai tool

    Zapier Chatbots lets you connect Chatbot to over 1500 apps without writing a code. Utilizing the power of generative AI, Zapier Chatbots gives instant answers from multiple sources, handles customer support, and streamlines internal messaging, freeing up valuable time and resources.

    With Zapier Chatbots, users can create customized chatbots tailored to their needs. This platform’s seamless integration with various popular business tools and applications ensures a seamless user experience. This will help organizations enhance customer service, improve internal collaboration, and boost productivity.

    Key Features

    • Access Controls/Permissions
    • Accounting Integration
    • Collaboration Tools

    💰 Pricing

    • Free
    • Professional: $19.99USD/mo
    • Team: $69USD/mo
    • Enterprises: Contact the sales team

    15. Claude 

    Claude generative ai tool

    Claude is an advanced conversational AI chatbot developed by Anthropic, a leading artificial intelligence research company. Among the growing list of powerful generative AI tools, Claude stands out for its impressive natural language processing capabilities, cheaper API access, and a much larger context window.

    Large language models allow Claude to engage in human-like dialogues, answer questions, provide analysis, and even assist with creative and technical tasks. This AI chatbot tool offers three AI models: Claude 3 Opus, Claude 3 Haiku, and Claude 3.5 Sonne.  

    Key Features

    • Multilingual processing
    • Up-to-date training data
    • Link summarization capabilities 

    💰 Pricing

    • Contact the Claude sales team for pricing. 

    16. Zapier Central   

    Zapier Central generative ai tool

    Zapier Central is an AI workspace that combines automation with artificial intelligence to streamline and optimize business workflows. It allows you to work across 6,000+ apps, and over 2.2 million businesses use Zapier to perform 2 billion monthly tasks.

    Zapier Central is a centralized hub for accessing and managing many AI-powered chatbots from a single, intuitive interface. It is a more secure platform, and with its event-based security logs, it performs threat modeling exercises regularly. 

    Key Features

    • Live data
    • One AI workspace
    • Task tracker

    💰 Pricing

    • Premium: $50 USD/month
    • Advanced: Contact to the sales team 

    The best generative tools for AI app builders

    17. Pico    

      Pico generative ai tool

      Pico is a text-to-app platform designed for entrepreneurs, consultants, and small business owners to create web apps using ChatGPT and other AI models. This means you no longer have to struggle with no-code tools and confusing technical terms. Describe your app idea, and Pico will handle the rest. 

      Pico instantly makes your app available through a unique URL that you can share. This app-building solution tool provides a service ten times faster than the traditional one. It builds simple, shareable web apps without writing code and provides a database of pre-written code snippets. 

      Key Features

      • Integration with AI models
      • Deployment options
      • Performance monitoring and analytics

      💰 Pricing

      • Free: free forever
      • Pro: $29/month
      • Premium: $49/month
      • Business: $129/month
      👍 You May Also Like: 5 Ways Conversational AI is Improving Customer Experience

      18. Microsoft Power Apps  

      Microsoft-Power-Apps generative ai tool

      Microsoft Power Apps is part of  Microsoft Power Platform, which includes other tools like Power BI and Power Automate. It is a no-code tool best for building custom business applications, automating workflows, and analyzing data. Microsoft Power Apps plans give users a trial plan for 30 days. This duration is facilitated to try out production Power Apps applications. After the trial expires, you can purchase a plan based on your needs. 

      Microsoft Power Apps integrates with GitHub, Microsoft Teams, and Microsoft Dynamics 365, among other Microsoft and third-party applications. It allows users to incorporate intelligent features like chatbots, image recognition, and language translation without complex programming. 

      Key Features

      💰 Pricing

      • Free
      • Premium: $20/user/month
      • Enterprises: Contact the sales team

      The best generative tools for website builders

      19. Wix             

      Wix generative ai tool

      Wix offers an AI-powered website builder that creates a professional-looking site based on user input. It is known for being easy to use, and with an intuitive interface, users can customize their site without needing coding knowledge.   

      When creating a free website with Wix, you can get reliable, scalable web hosting with secure content servers worldwide. The great aspect of using Wix is that sites have built-in SEO features like customizable meta tags, structured data markup, and XML sitemaps to help them rank better in search engines. 

      Key Features

      • Image shape crop
      • Entrance animations
      • Mobile site editor

      💰 Pricing

      • Light: $17/month/user
      • Core: $29/month/user
      • Business: $36/month/user
      • Business Elite: $159/month/user

      20. Framer        

      Framer generative ai tool

      Framer is renowned as a leading AI-powered website builder and design platform in the modern digital age. It provides various features to empower technical and non-technical users to build high-quality, responsive websites.

      Framer includes a content management system for blog posts, product listings, and other dynamic website content. You can import the Figma designs directly into Framer to continue the design and development process.                                       

      Key Features

      • Page and section linking
      • Advanced Forms
      • SEO and high-fidelity animations

      💰 Pricing

      • Free: $0 forever
      • Mini: $5/site/month
      • Basic: $15/site/month
      • Pro: $30/site/month
      • Custom: Contact a sales team 
      📖 Also check out: How to Use Generative AI in Customer Service

      Conclusion

      As technology advances, Artificial Intelligence (AI) is becoming more critical. Generative AI tools are being widely adopted, bringing unique, engaging, and interactive solutions for businesses to enjoy high customer engagement, which is the ultimate value to business success.

      The best generative AI tools combine versatility, high-quality outputs, user-friendliness, customization options, and robust underlying technology to empower users across various industries and use cases. 

      As we move forward, we must recognize generative AI’s potential and limitations. With these 20 best generative AI tools, modern industries are well on their way to achieving high efficiency, creativity, and innovation.

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      Dinesh Silwal

      Dinesh Silwal is the Co-Founder and Co-CEO of KrispCall. For the past few years, he has been advancing and innovating in the cloud telephony industry, using AI to enhance and improve telephony solutions, and driving KrispCall to the forefront of the field.

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